Robust, reliable and customer-oriented – this is how the American hearing aid brand REXTON, which has been on the US market since 1955, presents itself to German hearing care professionals at its launch at the EUHA hearing aid trade fair. REXTON Marketing Manager Alex Herdt introduces us to the traditional brand, its values and opportunities in the German market. He meets a real industry expert and his team from product management and sales. The hearing care professional thus gains first-hand insights into the REXTON brand, its product portfolio and its unique sales opportunities.
The film was shot at SUGAR MOUNTAIN in Munich, an event hall that was created in the former Katzenberger concrete plant – the perfectly rocked location for the target group. Film production and post-production was done by just.